BA are offering discounts to Exec Club holders to select destinations in Europe, for Ski trips it appears.

Details:

As an Executive Club member you are invited to benefit from an exclusive
discount on selected ski destinations.
10% off economy  class.
25% off business class.

Using your voucher

This offer is valid for bookings made here on ba.com between 06  January 2012 and 09 January 2012, for travel between  6 January 2012 and 31 March 2012.

To benefit from the 10% economy discount, simply enter promotional code  SKIJAN12ET into the marked box on the “Price” page (step 3 of  the booking process).

To benefit from the 25% business class discount, simply enter promotional  code SKIJAN12CE into the marked box on the “Price” page (step 3  of the booking process).

Destinations on offer:
• Geneva
• Innsbruck
• Lyon
• Munich
• Salzburg
• Turin
• Verona
• Zurich

Cheapest Club Europe Fares found (80 BA Tier Points per roundtrip)

• Geneva – £213.68
• Zurich – £258.23
• Turin – £279.98
• Verona – £295.28
• Lyon – £310.80
• Salzburg – £336.15
• Innsbruck – £376.50

(some flights are from Gatwick)

Commentary – Not a bad deal if you want to collect a few more Tier Points – I need 40 to my next Gold Upgrade Voucher so Zurich or Geneva sound appealing!